Hogarth WW-Top Int’l Advertising/ Marketing/Communications Agency Taps WSDG

Hogarth WW-Top Int’l Advertising/ Marketing/Communications Agency Taps WSDG

World-Class Recording Studio for Mexico City Office of Global Firm

MEXICO CITY:   Hogarth WW Mexico, reports that WSDG Walters-Storyk Design Group has created a new recording studio complex for the leading international Advertising/ Marketing/Communication company’s new Mexico City offices.

Hogarth WW WSDG-Designed VO Booth
Hogarth WW WSDG-Designed VO Booth

Victor Machado, Head of Audio, Hogarth WW remarked, “I worked in a WSDG-designed studio ten years ago, and I knew then that when I had the opportunity to commission a new studio that they would be our designers of choice.”  Hogarth’s new recording facility is designed for VO recording and sound design for advertising.  And it will be linked in real time to the firm’s sister companies in London, NYC, Singapore, etc., via the Dante System. 

WSDG-designed Hogarth WW  C.R.
WSDG-designed Hogarth WW  C.R.

Hogarth was born in a small attic above a shop near London’s Carnaby Street in 2008, and quickly grew from a three-man nucleus nucleus to a 4,500 member team of global collaborators working with one third of the Top 100 brands worldwide including Ford, Gucci, Volvo, Greenpeace, Pringles, British Airways, Heinz and Rolls Royce.  The firm maintains over 250 broadcast production suites in 29 offices around the world, including their in-house Gramercy Park Studios, a state-of-the-art postproduction facility with multiple locations.

Hogarth WW Production Desk With AVID MTRX
Hogarth WW Production Desk With AVID MTRX

 “Our Mexico office works with global brands and also with highly relevant local firms such as Bimbo and Telcel.  And we have become a mainstay in Hogarth WW’s international broadcast production process,” Machado emphasized.  "Not only in Latin America, but for our worldwide operations.  For this reason it was critical that our new studio provides extremely high-end connectivity between our global offices and creative teams. Our choice of Avid MTRX represents an invaluable element to our integration with the Dante protocol network output.”  

Pictured in new WSDG-designed Hogarth WW recording studio are  (l-t-r) Victor Machado, Head of Audio Hogarth Mexico, WSDG Partner, Sergio Molho, Gustavo Ruiz, Operation Director, Hogarth Mexico, and Luis Camacho, Broadcast Lead, Hogarth Mexico
Pictured in new WSDG-designed Hogarth WW recording studio are  (l-t-r) Victor Machado, Head of Audio Hogarth Mexico, WSDG Partner, Sergio Molho, Gustavo Ruiz, Operation Director, Hogarth Mexico, and Luis Camacho, Broadcast Lead, Hogarth Mexico

Commenting on the project, WSDG Partner/ Director of Business Development, Sergio Molho remarked, ”We are especially pleased to have been selected to create this sophisticated new audio production/post production facility for Hogarth’s Mexico City offices. Their work is recognized as exceptional for clients around the world, their standards are extremely high and we are confident that the dual Control Room, Live Room and sound lock complex we designed for them will meet their current and growing needs for many years to come.” 

Howard Sherman Howard Sherman Public Relations

 

 

About WSDG, LLC

For nearly 50 years, acoustic consulting and A/V integration firm WSDG has designed over 3,000 media production facilities worldwide and counting. Projects range from Jimi Hendrix’s Electric Lady Studio and Jazz At Lincoln Center in New York, to broadcast facilities for The Food Network, CBS and WNET, over twenty teaching studios for The Art Institutes, and corporate clients such as Sony, IBM and Novartis. Recent credits include Jungle City in New York, The Church Studio, in London, private studios for Green Day, Jay-Z, Bruce Springsteen, Alicia Keys and Academy Award-nominated film composer Carter Burwell. WSDG has collaborated with such noted architects as Frank Gehry, Philippe Stark, Rafael Viñoly, Santiago Calatrava, Grimshaw, and Norman Foster. An eleven-time winner of the prestigious pro audio NAMM TEC Award for outstanding achievement in Acoustics/Facility Design, WSDG maintains U.S. offices in New York, Washington, DC, San Francisco and Miami and global offices in Barcelona, Basel, Berlin, Belo Horizonte, Buenos Aires, Guangzhou, Mexico City and Mumbai.

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